{"id":312,"date":"2025-11-20T13:33:04","date_gmt":"2025-11-20T13:33:04","guid":{"rendered":"https:\/\/scandbookholding.se\/?page_id=312"},"modified":"2025-11-20T13:38:14","modified_gmt":"2025-11-20T13:38:14","slug":"market-characteristics-2","status":"publish","type":"page","link":"https:\/\/scandbookholding.com\/en\/market-characteristics-2\/","title":{"rendered":"Market characteristics"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-djg2w-eae3f43bed6a21115c5538f996a4b6d5\">\n.flex_column.av-djg2w-eae3f43bed6a21115c5538f996a4b6d5{\npadding:20px 30px 20px 30px;\nbackground-color:rgba(255,255,255,0.8);\n}\n<\/style>\n<div  class='flex_column av-djg2w-eae3f43bed6a21115c5538f996a4b6d5 av_one_full  avia-builder-el-0  avia-builder-el-no-sibling  first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mi7gz90w-751321c88e15638b74b505c6c371c200\">\n#top .av-special-heading.av-mi7gz90w-751321c88e15638b74b505c6c371c200{\npadding-bottom:20px;\n}\nbody .av-special-heading.av-mi7gz90w-751321c88e15638b74b505c6c371c200 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-mi7gz90w-751321c88e15638b74b505c6c371c200 .av-special-heading-tag{\npadding:20px 0 20px 0;\n}\n.av-special-heading.av-mi7gz90w-751321c88e15638b74b505c6c371c200 .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-mi7gz90w-751321c88e15638b74b505c6c371c200 av-special-heading-h2 blockquote modern-quote  avia-builder-el-1  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Market characteristics<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-73kuw-b7e5ebe0cf55f5fe216bf5cdd93837ea '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>The book production market differs significantly from the general printing market in being more stable with relatively few producers and high barriers to entry.<\/h3>\n<p>The general printing market is more exposed to competition, for example from producers in low-cost countries.<\/p>\n<p>The book production market can be divided into colour printing and black-and-white printing. Black-and-white printing is mainly used for fiction, while colour printing is more often used for technical literature, educational materials or \u201ccoffee table books\u201d. In Sweden, black-and-white printing accounts for about 60 percent of all hardbacks, nearly 100 percent of all paperbacks and approximately 50 percent of other softbacks.<\/p>\n<p>In contrast to the coloured segment, most black-and-white books are initially printed in small runs when the publishers want to limit tied-up capital. It is therefore a competitive advantage to be geographically well positioned, like ScandBook, with short delivery times to most of the Nordic customer base.<\/p>\n<p>In general, black-and-white production takes place closer to the publishers and the consumers compared with coloured production, which has longer lead times and larger editions. Since the editions are larger, freight costs account for a smaller portion of the total production cost.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-312","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Market characteristics - ScandBook Holding<\/title>\n<meta name=\"description\" content=\"Oms\u00e4ttningen skall utvecklas b\u00e4ttre \u00e4n bolagets marknad. 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